Detroit Lions offensive coordinator John Morton shares his strategy for keeping all his players satisfied.
The Detroit Lions boast one of the NFL’s most explosive offenses. With weapons like Amon-Ra St. Brown, Jameson Williams, Sam LaPorta, and the running back duo of Jahmyr Gibbs and David Montgomery, quarterback Jared Goff has no shortage of talent around him. But keeping all of those stars involved takes more than just raw skill.
That responsibility falls on offensive coordinator John Morton, who says he doesn’t stop working until every playmaker has a clear role in the weekly game plan.
“I don’t go home until Friday,” Morton said. “I sit there and look for ways to get these guys open. And I love it — the preparation is what I live for.”
Built on Selflessness
Morton emphasized that Detroit’s success isn’t just about designing plays — it’s about mindset.
“We’re such an unselfish team,” he said. “Everyone wants the ball, but they also want to contribute however they can. The way our receivers block and how everyone buys in sets everything up — the run game, play-action, all of it. Defenses know they’ve got to match our effort every down.”
He praised Amon-Ra St. Brown’s relentless work ethic, calling him “the best I’ve ever been around” and noting how his habits influence the entire locker room.
Keeping Everyone Happy
As for managing so many offensive weapons, Morton said it comes down to constant preparation and in-game flexibility.
“Sometimes one guy gets hot, sometimes it’s another. It all depends on how defenses play us. We adapt immediately.”
That mix of planning and on-the-fly adjustments — combined with a roster willing to sacrifice for each other — has made Detroit’s offense a nightmare to defend.
Four weeks into the season, the Lions lead the league in scoring, confirming that Morton’s formula is working. But to him, the mission is simple.
“All I care about is winning. Run it, throw it — whatever it takes.”
Final Takeaway
Detroit’s offense isn’t just fueled by talent. It’s powered by teamwork, trust, and total buy-in. Under Morton’s guidance, the Lions have built the perfect blend of star power and selflessness — the kind of foundation championship teams are made from.
