In his post-NFL life, Dez Bryant remains a prominent figure, particularly on social media, where he’s been vocal about the Atlanta Falcons mismanaging the talents of tight end Kyle Pitts, whom he refers to as a “unicorn.”
Dez has also been advocating for a potential trade that would bring Pitts, the fourth overall pick in the 2021 NFL Draft from Florida, to his favored team, the Dallas Cowboys.
As of now, with Kirk Cousins as his quarterback, Pitts has had a lackluster start to the season, recording only eight catches for 105 yards over four games. This continues a troubling trend of underutilization during his four years in the league.
Dez argues that Pitts is not being used effectively in Atlanta and believes that a trade to Dallas would transform his career.
“It’s tough to excel when you’re not featured; Atlanta isn’t the right place for Kyle Pitts,” Dez stated, criticizing the Falcons before suggesting that he would thrive in the Cowboys’ offense.
He emphasizes that Pitts could be a game-changer if utilized correctly.Dez’s assertion has some validity, as the statistics reflect Pitts’ limited impact in Atlanta.
However, I question whether Dallas would be significantly better equipped to optimize Pitts’ talents than many other NFL teams. Furthermore, the Cowboys’ financial situation is not a major hindrance for acquiring him.
Pitts is still under a rookie contract, and the fifth-year option for 2025 is set at $10.5 million—a reasonable price for any team looking to maximize his potential as a star pass-catcher.From a fit and financial perspective, the Cowboys are currently pleased with Jake Ferguson’s emergence as a Pro Bowl-caliber tight end.
Ferguson became a reliable target for Dak Prescott last season, amassing 71 receptions for 761 yards in just his second year.
Now, he ranks just behind CeeDee Lamb in the team’s receiving hierarchy.
While Dez is correct that adding Pitts would bring excitement to the Cowboys, the best situation for him might still be in Atlanta.
If the Falcons cannot devise an effective offense for a player labeled a “unicorn” after nearly five years, it may be time for a change in coaching staff.
I think Dez would likely agree that accountability is necessary in such a scenario.