Madison, WI — With high expectations surrounding the 2025-26 Wisconsin Badgers basketball team, the non-conference slate will provide an early litmus test for Greg Gard’s veteran-laden squad. From powerhouse showdowns to high-stakes road games, here are the four most important non-conference matchups that could define Wisconsin’s resume before Big Ten play begins.

1. vs. Duke (ACC/Big Ten Challenge – Madison, WI)

Why it matters:
Any time the Blue Devils come to town, it’s appointment basketball. Duke remains a blueblood with national title aspirations, and a win over them at the Kohl Center would be a massive résumé booster for Wisconsin. It also offers a chance for revenge — the last time these teams met, Duke got the upper hand. This matchup is expected to be broadcast in primetime and could feature multiple NBA prospects on both sides.

2. at Arizona (Neutral Site – Las Vegas Showcase)

Why it matters:
Arizona, a perennial Pac-12 powerhouse turned Big 12 contender, presents a unique challenge with their up-tempo offense and elite recruiting pipeline. A win in Las Vegas would demonstrate Wisconsin’s ability to compete on the national stage, especially away from the comforts of Madison. This game also holds bracket implications, as both teams are projected top-20 squads.

3. vs. Marquette (I-94 Rivalry – Madison, WI)

Why it matters:
The in-state rivalry with Marquette always brings intensity, but this season the stakes are even higher. Marquette, fresh off multiple tournament runs under Shaka Smart, boasts a roster loaded with talent and toughness. For Wisconsin, defending home court against a top-tier Big East foe could sway in-state recruiting battles and bolster their March Madness credentials.

4. at Texas (SEC/Big Ten Alliance Game – Austin, TX)

Why it matters:
A road trip to face the Longhorns in Austin is no small task. Texas, who recently joined the SEC, has transformed into one of the sport’s rising powers. The environment will be hostile, and the stakes high — a road win here would speak volumes about Wisconsin’s grit and maturity. It’s also an early chance to test the Badgers’ backcourt depth against elite athleticism.

Final Thoughts:
Wisconsin’s non-conference schedule is loaded with opportunities to prove its top-15 preseason billing. If the Badgers can win at least two of these four contests, they’ll be well positioned for a high NCAA Tournament seed — and national respect.